Content Design & Creative Direction
Words can captivate, engage, incite, or inspire. Whether it’s a website, an app, or an electrifying VR experience, let’s find the right words to connect with your audience.
Content Design
The content your customers read should feel like it speaks to them – from your smallest CTAs to your longform articles.
Content Design starts with understanding who your audience is and what they’re looking for. Then we develop a unique voice and tone that’s authentic to your brand and natural for your customers. And finally we strategize, ensuring we deliver meaningful content everywhere your clients expect.
Where I can help…
Content Style Guides
Website & Product Copy
Onboarding Flows
Content Marketing Strategy
Social Media
Thought Leadership
Marketing Collateral
Creative Direction
Sometimes projects require more than just good communication skills. If you want to connect with your audience, you’ll need great storytelling.
Creative Direction is a dance – balancing budget, inspiration, source material, themes, project goals, physical constraints, stakeholder interests, and most importantly, an exciting and engaging story. But when done well, the audience only sees magic.
My specialties…
AR/VR Experiences
Apps & Interactive Experiences
Marketing Videos
Video & Board Games
Advertising Campaigns
Events & Exhibitions